On April 28th we held our annual conference in Toronto. The day was inspiring, educational and a lot of fun. One of the great highlights for us was our title sponsor, Chevrolet Canada’s Safe & Sure Photo Contest. Throughout the day our attendees were challenged to tweet a “selfie” or fun picture with the Clik and Clak mascots in order to win a Microsoft Surface 2. These mascots are the fun characters of Chevrolet’s new program focusing on assisting parents and caregivers with car seat installation.
Parents are not alone when it comes to car seat safety. To register for a Safe and Sure Chevrolet Car Seat Installation Workshop visit www.safeandsure.ca.
Checkout the other creative photos taken at the conference:
Our Winner:








Car Seat Safety…..Did you know?
- Motor vehicle collisions are a leading cause of death by preventable injury for Canadian children between the ages of one and nine (Public Health Agency of Canada).
- A properly used child seat or child restraint system (CRS) reduces the risk of fatal injury by 71 per cent and risk of serious injury by 67 per cent (Canadian Paediatric Society).
- Misuse rates range from 44 per cent to 81 per cent for car seats and 30 per cent to 50 per cent for booster seats (Canadian Paediatric Society).
- Car seats have an expiry date. If it is not listed on the label or the seat itself you can call your manufacturer directly to get the expiry date for your model. Do not use a seat that has been in a crash, or a seat that you don’t know the history of. Even if there is no visible damage, a crash can still compromise the integrity of the car seat.
- Children shouldn’t be rushed out of a booster seat. The booster seat works to position the adult seat-belt over the strong bones of the body. Children should not move into a seat-belt until they are 145 cm (4’9”). Check your provincial laws around booster seats for applicable laws and restrictions for your province.
About Chevrolet in Canada
Founded in 1911 in Detroit, Chevrolet is now one of the world’s largest car brands, doing business in more than 140 countries and selling more than 4.5 million cars and trucks a year. Chevrolet provides customers with fuel-efficient vehicles that feature spirited performance, expressive design and high quality. More information on Chevrolet models can be found at www.chevrolet.ca, on Facebook at http://www.facebook.com/chevroletcanada or by following @ChevroletCanada on Twitter.
About Parachute
Parachute is a national, charitable organization dedicated to preventing injuries and saving lives. Parachute officially came into being in July 2012 and unites the former organizations of Safe Communities Canada, Safe Kids Canada, SMARTRISK and ThinkFirst Canada into one leader in injury prevention. Parachute’s injury prevention solutions, knowledge mobilization, public policy, and social awareness efforts are designed to help Canadians reduce their risks of injury while achieving Parachute’s vision of an injury-free Canada where Canadians enjoy long lives lived to the fullest. For more information, visit www.parachutecanada.org.

